The situation
Short video is how people discover a company now, but editing each film by hand is slow and inconsistent. We wanted films that look designed, ship fast, and never go out with a broken sync or a weak opening.
In-house · Marketing AI
The AI video studio we built for ourselves
We make our own short films with a system we built: a script becomes a voiced, captioned film in three formats, and every film goes through automatic checks before it ships. The same system drafts the social copy, with every hook scored first.
Illustration
In-house · Marketing AI
- Write the spec
- Record the voice
- Render
- Release checks
- Write the copy
What changed
A film is described in a spec file and rendered by code in three formats and five visual styles. A release loop checks sync, loudness and the quality of each scene, and a social-copy skill writes the captions, with hooks scored before anything is published by a person.
How it works
5 steps, end to end
- 01
Write the spec
The film is described as data: scenes, words, timing, style.
- 02
Record the voice
AI voice takes are generated, picked and checked against the script.
- 03
Render
Code renders the film in 16:9, 9:16 and 1:1.
- 04
Release checks
Sync, loudness, text on screen and each scene are checked automatically.
- 05
Write the copy
Captions and titles are drafted, with hooks scored before a person posts.
Where the AI stops
The model writes. The code decides.
The model
- Writes and voices the script
- Drafts captions and titles
The code
- Renders every frame from the spec
- Checks sync and loudness before release
- Scores hooks against a written rubric
- Never publishes on its own
By the numbers
Counts read in the code we shipped. No invented results.
- 3
- formats from one spec
- 5
- visual styles
- -14
- LUFS loudness on every master
Built with
- Remotion (React video)
- AI voice
- Speech-to-text checks
- ffmpeg
- Claude skills
More use cases
All use cases
- AI agentsA legal assistant that cites the law, or says it doesn't knowA legal assistant that only answers from the law it retrieved, and checks every article it cites.SAAFKA
- Voice AIA sales trainer that picks up the phoneTrainees phone a realistic AI property owner, then get a scored debrief with one action to work on.ConciergElite
- AI agentsA coach that reads the playbook so advisors don't have toA coaching agent that retrieves only the right sections of a large knowledge base, and keeps internal names out of its answers.SAAFKA
Contact
let's talk about your project
- Where we areMorocco, working worldwide
- Writehello@kaishift.com
- LanguagesFrench, Arabic, English
Write to usWe answer the same working day.